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A Wee Bit of spontaneous brand loyalty
Toys for My Brand Story

Plushies that spark reviews, boost brand loyalty, and start conversations, all without a single push notification. Whatever you’re aiming for, they’ll get people talking.

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Stop handing out things people throw away.

We help brands stand out at events by turning their mascot, logo, or weird internal in-joke into a collectible figurine people actually want. Then we bake in smart tech so you know who took it, when they scanned it, and what happened next. It’s not just a giveaway. It’s a lead-gen machine disguised as a toy. If your current swag isn’t working overtime, why are you still paying for it?

Unmatched Brand Recognition

Characters shows up in selfies, sit proudly on desks, and become the unofficial face of your campaigns. Way more charming than another slide deck. Our clients use plushies to build instantly recognisable brand icons. The kind that rack up thousands of likes, get shared across socials, and even end up with their own fan accounts. When your audience wants to engage, recognition doesn’t just grow - it explodes!

Build your Following →
A collection of recognisable bespoke plush toys.
Recycled plush toy option available icon.
A collection of sustainable and recycled bespoke plush toys.

Build Your brand. Skip the guilt.

Yes, our toys are adorable. But they’re also ethically made, insanely soft and impressively green. We offer recycled materials that still feel top-tier (no scratchy nonsense), recycled packaging, and even have the option to plant a tree for every toy you order. So you can grow your brand and a small forest. Without compromising on quality or feel.

Sustainability →

Get Your Story Out There!

Our clients’ plushies have made it into the hands of journalists, onto front pages, and even into the occasional prime-time segment. By turning your brand into something people want to photograph, post about, and write stories on, you’re not just getting attention - you’re spreading your message, your values, and your goals to an audience far beyond your usual reach.

Read The Story Here →
Bespoke giraffe plush toys at the airport ready to be loaded onto a plane for charity.
As seen featured on the
BBC Logo
Giraffe's on Tour, bespoke plush and a laptop showing the news article.

AO

If it’s five-star reviews you want, it helps to hand out five-star bears. AO’s delivery drivers now come armed not only with appliances but with adorable custom plush versions of Bear too. When a family opens the door expecting a fridge freezer and ends up with a bear for the kids? That small, thoughtful gesture creates a lasting impression. The kind people want to share. It turns a routine delivery into something memorable. A simple gesture that builds trust, smiles, and yes, often leads to great reviews without anyone having to ask.

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Childhood Tumour Trust

Every so often, we’re reminded why we do what we do, and nothing brought that home more than a letter we read about Patches, the bespoke plush created for the Childhood Tumour Trust. One family shared how, after giving Patches to their daughter and explaining that he had NF1 too, just like her, she quietly began to cry. When they asked if she was okay, she simply said: “I love him. I just love him, and he is my friend.” Patches now helps the CTT raise vital awareness and funds, selling 50 units a day, and touching lives in ways we never imagined a toy could.

Start My Project →

"Meep, meep meep meep meep meeeeep meep meep meep." - G3N

...Translate?

Helping the World's Leading Brands Increase...

Brand Loyalty

The Right Stuff(ing) ...Sorry

Whatever your end goal - whether it’s charming potential clients, making your mascot the unofficial mayor of your next trade show, or simply not handing out another sad tote bag, we’ve got a solution for that. In fact, we’ve probably got five. There’s no one-size-fits-all approach here (we’re not selling hats), so we’ll work closely with you to figure out what makes the most sense for your brand, your budget, and your big idea.

Get In Touch Today!

We can discuss ideas for your project, and what you're looking to achieve as well as provide a no obligation quote.

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1,000+

Successful projects delivered to happy clients!

1,000,000+

Over 1,000,000 individual toys created!

8,000+

Over 8,000 individual trees planted to offset carbon emissions and do our bit for the planet!

40+

Google 5 Star reviews from happy clients.

HOTcraze Ltd T/A Custom Toys UK 2025