Trends in Bespoke Toys for 2024

Article written by
Charles
Date published:
January 16, 2024

Trends in bespoke toys for 2024 are taking an interesting turn. It's like we're riding a wave back to the basics, with simplicity becoming the new hallmark of toy design. This trend is clearly visible in brands like Jellycat and Squishmallow, which have captured hearts with their straightforward yet irresistible charm. Also if these new little guys don't just melt your heart - you have no soul 🤷


The rise of simplicity in toy design is fascinating, especially in an era where technology, particularly AI, is becoming increasingly adept at creating elaborate and complex designs. It's as if, in the midst of all this technological advancement, there's a collective yearning for the straightforward and the uncomplicated. It's a reminder that sometimes, less really is more.

Again, Jellycat and Squishmallow are perfect examples of this trend. Their toys don't rely on bells and whistles; instead, they win over their audience with soft textures, comforting shapes, and a friendly appearance. These toys aren’t just about play; they’re about providing comfort, a sense of security, and a touch of joy. This simplicity resonates with a wide audience, proving that you don't need to be flashy to be loved.

*This shift towards simplicity might seem counterintuitive in an age where AI and technology are capable of creating highly detailed and complex designs. Yet, it's exactly this advancement in technology that is driving the trend. With AI offering endless possibilities in design, there's a growing appreciation for designs that embody clarity and simplicity. It’s like a breath of fresh air in a world where we’re constantly bombarded with information and stimuli. This move towards simpler designs in toys reflects a broader societal shift towards valuing the minimal and the meaningful.

2024's bespoke toy trends looks to be a return to basics, where the focus is on the emotional value and the comfort these toys provide. It's about creating something that feels personal, something that soothes and delights in its simplicity. This trend is a reminder of the timeless appeal of simplicity in design, an appeal that transcends age and time.

As we move forward, it'll be interesting to see how this mash of technology and simplicity continues to shape the world of toys, but as of right now - i'm all for it.

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